Video has become one of the hottest internet marketing topics. Video allows you to tell a compelling story to attract and connect emotional with your audience. Knowing the steps to create an effective story is as important as the technical aspects. This session will also show you ways you can create your own videos and which tools you can use if you have a low budget. What you will learn: How to create a compelling video story What tools you can use to create your own videos Where you can post your videos so they are accessible to your customers