CultureCon Webinar: The Evidence of Belonging

Branded merchandise is more than a giveaway. When thoughtfully selected, it becomes a cultural artifact that shapes the employee experience at every stage of their career journey—from a campus recruiting takeaway to a retirement gift. The right product at the right moment acts as an emotional anchor, offering tangible evidence of belonging through multisensory engagement. In this session, we’ll explore how branded items can reinforce identity, spark connection, and serve as quiet brand ambassadors that carry your culture forward long after the moment has passed.

Through this session, you’ll learn:
1. When to gift for maximum impact when building culture or driving change
2. How to create meaningful brand artifacts instead of brandfill
3. Practical tips for effectively merchandising your brand